Social Media Marketing
There is a lot of froth and hype about Social Media Marketing and how businesses can use services such as Twitter and Facebook.
Depending on your business and its marketplace, you may find that some Social Media Marketing is absolutely in-line with your brand values and your marketing objectives.
Like most web services, there are no rules to follow. So both businesses and agencies are trying to get their collective heads about the opportunities presented by Social Media Marketing.
There is no simple one-stop solution with Social Media Marketing. Services such as
Social networking (Facebook, Bebo,
LinkedIn)
Social media (YouTube, FlickR)
Consumer generated content (Blogs, Forums)
E-mail (Viral, Forward-to-a-friend)
are starting now to be used by business organisations in new and interesting ways.
Quite apart from being another marketing channel to your target audiences, using Social Media Marketing services could emphasise your company's brand values of being innovative, dynamic and customer-focused.